JUST IN: Travis Kelce earns a LEGION of new admirers after video of him walking around SHIRTLESS in nothing but a towel is circulated in LAKE COMO with Taylor Swift

Travis Kelce has got Taylor Swift fans hot under the collar on social media after a viral video in which he appears topless with a towel wrapped around his waist was posted to social media – leaving many astounded by his ‘hotness’.

The 34-year-old NFL star has been circulating on X, formerly known as Twitter, for a matter of days thanks to a gif which showcases his toned physique and his rugged chest.

In the clip, which is only a mere few seconds, a shirtless Travis glides one hand down his middle before running his hand through his hair.

He seems to be in high spirits during this swift movement and can be seen laughing and joking with the person behind the camera.

While details about the origin of the clip remain a total mystery, it was posted on the social media platform on December 18.

Since then, the gif has been viewed an astonishing 2.9 million times and has been bookmarked by 2.4k users.

Jaw-dropped fans went wild over the footage, with many expressing that they understand why Taylor has fallen in love with him.

Taking to X, one simply said: ‘Taylor I get it.’

Another confessed: ‘I’m not ashamed to say I bookmarked this.’